4 thoughts on “Why is the diamond ring of physical stores selling much cheaper than the diamond ring in the mall?”
Jason
Because the diamond ring is going to enter the mall, many times you have to give you money to the mall. In the physical store, I am experienced their own diamond ring, and I also hope that people can buy more diamond rings to buy more physical stores, so the price will be cheaper. Of course there may be other reasons, so I don't know much.
All aspects of the brand's after -sales service are unmatched by small brands outside. This is much of the same reason that BMW is much more expensive than Geely. Do you want to buy land to stall or buy a brand? Even if the same fabric can be worn?
In addition to more rents and human expenses, consumers must also consider the brand's premium. But the simple physical stores are sold only diamonds, not brands. When consumers buy diamonds, if they do not consider design or brand superiority, then look at the 4C and other parameters of diamonds. Diamond itself does not distinguish the brand, just look at the certificate.
Because the diamond ring is going to enter the mall, many times you have to give you money to the mall. In the physical store, I am experienced their own diamond ring, and I also hope that people can buy more diamond rings to buy more physical stores, so the price will be cheaper. Of course there may be other reasons, so I don't know much.
All aspects of the brand's after -sales service are unmatched by small brands outside. This is much of the same reason that BMW is much more expensive than Geely. Do you want to buy land to stall or buy a brand? Even if the same fabric can be worn?
In addition to more rents and human expenses, consumers must also consider the brand's premium. But the simple physical stores are sold only diamonds, not brands. When consumers buy diamonds, if they do not consider design or brand superiority, then look at the 4C and other parameters of diamonds. Diamond itself does not distinguish the brand, just look at the certificate.
There are many intermediate links to deduct or something in the mall, so it is more cost -effective to buy physical stores now.