1 thought on “How to introduce diamond jewelry FAB”

  1. What text cannot be provided for you, but knowing the three rules of FAB, it should not be difficult to write according to the corresponding corresponding to
    fab (attribute, function, benefit) An English word: Feature, Advantage, and Benefit, in this order, is introduced, that is, the structure of a serpense, the effect it achieves is to convince customers that you are the best. Now explain the persuasive speech process:
    1. The word (Feature)
    The word should be paid attention to, often translated it into features or features, and many sales staff have translated it into features or features so far. Features, as the name suggests, are where competitors are different from competitors. When you introduce products and compare with competitors' products, customers will have a certain degree of resistance.
    What is the reason? Because the feature should not be translated into features or features in the FAB sold, but the attributes that your products include the objective reality and the attributes. For example, the podium is made of wood, and the wood is made of a certain objective reality and attributes contained in the product.
    2. ADVANTAGE
    The sales personnel translated it into an advantage as the names. The advantage is that you are better than competitors. This will naturally make customers more resistant to customers, because the competitors you are facing are very good There are many similar products, and your products cannot be better than all products.
    E every product in reality has its own characteristics. When you say that one function of the product is better than a competitor, the customer will have a very great resistance. In fact, translating A (Advantage) into a (Advantage) will be better, and Advantage is the purpose that can be brought to customers.
    3. Benefit
    is the benefit of customers. For example, the podium is made of wood, so the benefits of wood for customers are very light.
    fab should be explained like this. This podium is made of wood and it is very light to move, so it is very convenient to use. This structure is the structure of your persuasive speech. Only such a structure can make customers feel that your product meets his needs and is willing to buy your product.

Leave a Comment