3 thoughts on “I want to do sugar -free food entrepreneurship, but I do n’t know a lot about sugar -free foods. Is it suitable for opening a store to start a business?”
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If you want to start a business, it is recommended that you choose a suitable entrepreneurial project to see if you have the qualifications of related projects. After finding the right project, you work hard to work hard. Of course, the funds in the process of entrepreneurship are also a problem that needs to be considered. If you start the funds with limited funds, you can solve it by a small loan.
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According to my judgment, the supply of sugar -free foods (that is, the customer base) is mainly people who are not suitable for diabetes, patients with hyperlipidemia or excessive obesity. I also occasionally see some sugar -free food franchise stores in my city. The stores are generally relatively small (the store is too large that it is too large). Customers who come to the store usually look at the lively people, and there are few people who really buy them.
The promotion of sugar -free food currently has three disadvantages: the conceptual acceptance is not deep, the price is high, and the taste varieties are single.
In conceptual point of view. The positioning of sugar -free food is nutritional health food. At present, the health food market in my country has matured, such as Amway, Tomson Beijian, and Health Hall, and the market has opened up. Its customers point to the middle class. They have higher pursuit of quality of life, pay attention to health, and have long been separated from the food and clothing line. There are certain surplus in their pockets. The market price of health foods is higher than ordinary snacks, and it is also a non -essential product. There are ordinary earthworks. Diabetes patients can directly eat low -sugar vegetables, such as bitter gourd, vegetables, and low sugar staple foods, mainly coarse grains, such as oats, buckwheat, etc., which can replace professional sugar -free foods. So if you make sugar -free food, you must first find your customer group (such as a white -collar group), find the marketing positioning of your products (such as low fat without sugar, healthier nutrition), and let your customer group accept this The concept, such as, is more scientific than the low -sugar diet of home.
The talked about taste and variety. You need to know that now is the era of food. Those who love snacks are very picky about taste. How to attract the attention of this group? For example, those who eat and obese, in fact, they have the need to "use the food -free food to produce satiety to reduce calorie intake". Multi -trick. How to make the taste of sugar -free food and have more tricks to promote it.
The above is just my family's words. Welcome to criticize people who know more about professionalism and add!
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